Sports Illustrated CEO fired a few weeks after AI scandal

Sports Illustrated CEO fired a few weeks after AI scandal

Kyiv  •  UNN

December 13 2023, 03:10 AM • 31634 views

Ross Levinson has been fired as CEO of The Arena Group, owner of Sports Illustrated, amid a scandal over articles generated by artificial intelligence.

Ross Levinson, CEO of The Arena Group, owner of Sports Illustrated, was fired just weeks after the magazine was accused of publishing articles created by artificial intelligence, UNN reports citing the BBC.

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Ross Levinson has been fired "to improve operational efficiency and revenue" of the company, Arena Group said in a statement. Manoj Bhargava will take over as CEO.

A spokesman for Bhargava, the founder of 5-Hour Energy, said that Levinson's dismissal "has nothing to do with the artificial intelligence issue." He insisted that the move was related to ongoing efforts to improve the company. This comes amid a wider purge of the company's top executives after the scandal broke.

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The announcement came a month after tech news outlet Futurism reported that Sports Illustrated had published several articles with fake author names and photos from an AI-generated image site.